I was reading through today's issue of 'The Sun', when I came across an article about Nike's crocodile-skin trainers that are on the market for an outrageous ₤1,400. Nike have unveiled these rather over priced and ridiculous sports shoes to celebrate the 25th anniversary of their 'Air Force 1' line of trainers. Not only are these expensive trainers made from crocodile skin, they also have 18 carat gold lace tags!
Nike's PR department look to have a busy week ahead of them as they try and smooth things over with animal rights groups and the public, who are set against animal cruelty. Not the best of moves for the well known sports brand!
Maybe Nike should have focused on making a large financial gesture towards comic relief to raise their profile to celebrate 25 years, rather than associating themselves with animal cruelty. However, no doubt some celebrity with too much money than sense will be caught on camera purchasing a pair of these hideous shoes!
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